Perfect Smile

A new dental care line acquired by Quality of Life, rebranded and reformulated.

The great brand name was not at all referenced in the previous identity and packaging, so I redesigned it. Brand continuity was achieved through the font family, layout, and background images.

Time was limited due to low item inventory. Limited budget (stock items only).

Creative direction.
Art direction.
Packaging design.
Graphic design.
Sourcing of packaging.